How To Get Started In a Competitive Market?

[Spencer]

If you're starting a business in a competitive niche, how do you position your business in a way that can help you beat out the competition, firstly your offering has to be different, you'll have to offer a better product or service than your competitor, so that you won't be just another me-too business.

Working with influencers can also give you leverage in your business and can create a buzz around your business, as many buyers follow what influencers tell them, you should also utilize every channel your competitors are not taking advantage of to deliver your product or service message.

 

[Mika]

If you are trying to sell in the competitive marketing and if you are trying to sell the same product and service that are being sold by many people already, you can stay ahead from your competitors and generate sales through marketing. You need to come up with better marketing. You also need to make your product better than your competitor and sell for less that what your competitors are charging, if you are selling to price conscious customers.